The launch of Meghan Markle’s lifestyle brand was postponed due to trademark issues

The launch of Meghan Markle's lifestyle brand was postponed due to trademark issues 1
Getty Images/Collage

The Duchess of Sussex, Meghan Markle, who announced the launch of her brand, American Riviera Orchard, four months ago, still hasn’t resolved the issues with paperwork, according to the Daily Mail. The reason is errors in the trademark application.

Meghan Markle tried to register a trademark for the name of her service, American Riviera Orchard, for international use before its full-scale launch next year. However, several ‘incorrect’ statements were identified last month that need to be corrected.

The U.S. Patent and Trademark Office notified the Sussexes’ lawyers of various issues, including the incorrect classification of yoga mats, picnic baskets, and recipe books.

The agency stated that to register the trademark, various fees totaling USD 11,382 must be paid to different authorities around the world.

Netflix, which has just finished filming a cooking show with the Duchess, is taking on the commercial exploitation of the brand, so they may cover the fees.

A representative of the streaming giant declined to comment on the deal.

Meghan’s new brand will focus on “things close to her heart” and will be a continuation of her lifestyle blog, The Tig. She has already sent the first products, including jam and dog biscuits, to some friends and now plans to venture into producing rose wine.

Reminding, Megyn Kelly, a well-known American host and commentator, criticized the “authenticity” of the Duchess of Sussex’s endeavors, drawing a comparison to Martha Stewart’s genuine culinary expertise. Kelly questioned Meghan’s qualifications for such pursuits, labeling the entire endeavor as fraudulent.

A little earlier, a brand promising to reflect Meghan’s love for family cooking, entertainment, and home decor has already sparked criticism from royal expert Tom Bower.

The website has no sponsors and no income. As you may have noticed, we have no advertising! For my work (writing articles), I don’t receive anything. Will you help us keep our independent journalism free and open for everyone today? Your support means a lot to me!

You can also support me on Patreon.